Toyota C-HR

The Right Amount of Mischief

For the 2018 sustain campaign for C-HR, we created a series of videos and social assets that represented how the C-HR has the right amount of mischeif for any situation.

P A R T Y

T V : 3 0

B A C K S T A G E

D I G I T A L : 1 5

D I R T

C A L L

S O C I A L M E D I A

︎︎︎

C A T C H
An interactive Instagram Story where users attempt to catch the C-HR.

C I N E M A G R A P H
Snackable GIF